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Independent concept · Tattoo studio

Wisdomless

A dedicated studio experience built around discovering the work and requesting a structured consultation.

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Role
Design · UX · Development
Focus
Portfolio · Consultation flow · Responsive design
Prototype backend
Supabase

Designed independently for an existing tattoo studio. This was not a commissioned client project.

Wisdomless homepage with two paths to view the work or request a consultation

An established presence, without a dedicated website.

I discovered Wisdomless while researching tattoo studios online. The studio had an existing online presence and a recognizable visual character, but no dedicated website.

I used the identity and cues already visible online as the starting point for an independent concept. The objective was to translate that character into a website that could showcase the work and give interested visitors a clear next step.

Wisdomless homepage visual direction

The experience

The website had two jobs.

01

Show the work

Give prospective clients enough visual evidence to decide whether the studio fits what they are looking for.

02

Make the next step easy

Turn that interest into a structured consultation request.

  1. 01Discover
  2. 02Explore
  3. 03Build confidence
  4. 04Request a consultation

Not every visitor arrives ready to enquire. The experience supports both exploration and action instead of pushing everyone directly into a form.

Decision 01

Different visitors need different next steps.

Someone discovering the studio may want to explore previous work first. Someone already familiar with it may be ready to enquire immediately.

The hero gives both intentions a direct path without forcing both visitors through the same journey.

Explore the work

For visitors still evaluating.

Request a consultation

For visitors ready to take the next step.

Wisdomless hero showing See the work and Book a consult actions

Decision 02

The portfolio is part of the decision, not decoration.

Tattooing is visual and highly dependent on style. Previous work is treated as a core part of the experience, helping visitors understand the range and explore what is relevant to their idea.

BlackworkTraditionalFine-lineIllustrativeRealismCover-up

Wisdomless portfolio organized by tattoo style
Wisdomless structured consultation request form

Decision 03

More useful than ‘send us a message.’

A generic contact form would establish contact but provide little context about the tattoo itself.

The consultation flow creates a more structured handoff between browsing the portfolio and starting a conversation.

Style

Approximate size

Placement

Tattoo idea

Contact details

Consultation flow

  1. Visitor
  2. Consultation form
  3. Validation
  4. Supabase
  5. Consultation record stored

The flow works beyond the interface.

The consultation form is connected to a Supabase backend. Submissions are stored as database records, allowing the form-to-database flow to be tested as part of the prototype.

Prototype scope

The prototype stores consultation requests. It does not include appointment scheduling, staff notifications or an administration dashboard.

Database
Supabase
Hosting
Vercel

Built around the character of the work.

A dark, high-contrast palette, strong typography, large imagery and restrained supporting elements keep the interface deliberate without competing with the tattoo work.

DarkEditorialBoldImage-led

Wisdomless homepage visual composition
Wisdomless mobile homepage
Wisdomless portfolio typography and imagery

The same journey, on a smaller screen.

The mobile experience preserves the hierarchy between discovery, portfolio exploration and consultation instead of simply shrinking the desktop layout.

Wisdomless mobile homepage
Wisdomless mobile portfolio
Wisdomless mobile consultation form

The final experience

Wisdomless finished desktop homepage
Wisdomless finished portfolio section
Wisdomless finished consultation section
Wisdomless end-of-page experience

What I explored through Wisdomless

Visual direction

Translating an existing business character into a distinct web experience.

Information architecture

Structuring the site around what a prospective tattoo client needs to see and understand.

Portfolio-driven discovery

Using previous work as part of the customer evaluation journey.

Conversion design

Creating a clear path from exploration to a structured consultation request.

Responsive design

Maintaining the experience across desktop and mobile.

Functional development

Connecting the consultation interface to a working Supabase backend.

What I'd take further.

Wisdomless was built independently rather than through a commissioned client engagement, so I did not have access to the studio's internal workflow, customer data or operational requirements.

In a production version, I would validate the consultation flow with the studio and extend it around their actual process. That could include enquiry management, staff notifications, artist assignment, availability, appointment scheduling and an internal dashboard.

The current project deliberately stops earlier: at a working experience that takes someone from discovering the studio to submitting a structured consultation request.

Wisdomless

See the finished experience.

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